Dr.Builder logo design

May 2020

Logo design for a small company focusing on reconstruction works. The thing they are particular about is finishing all the work precisely, same as doctors do their work. In the logo, this is represented by its balanced and lightweight form, which also includes sophisticated symbols referring to the construction as well as medicine. All served in a simple and elegant style. Easy to apply through textiles printing, vehicle decals, template for a spray-painting, or even burning into the wood.

The main shape represents hammer as an old and well-known symbol of construction works, but its handle is short and forked. This stands for the tongue of the snake which slinks along the stick of Aesculapius in the oldest medicinal symbol. Also, it slightly reminds the simple symbol of a house. By the symmetry and balance, the whole shape of the logo reminds of a medical isosceles cross.

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